I want to talk a little bit about Twitter. I do this periodically in different forms and I am still learning as I go. And I want to address folks who are perhaps new to this thing and are perhaps weighing the costs and benefits of engaging.
Some thoughts from my previous posts strike me as still true and relevant. On the one hand, I am quick to extol the virtues of this non-stop stream of eclectic content. On the other hand, I wonder about some challenges of engagement including, but not limited to overwhelm and unanticipated negative exposure.
Here’s the stuff I appreciate about Twitter now:
- My people. Yes, my people. Through this platform I have developed relationships that matter. I have met people who encourage, support and challenge me. Over time I have learned about their lives, their concerns, their joys and struggles. And I, in turn, have been able to share my own. Safely and authentically. It’s worth underscoring those last two words, because they are not a given on Twitter or other social media channels. This fact reinforces my gratitude for the community I enjoy and prize.
- I think it’s making me smarter. The more I read, comment, re-read, and dialogue with others, the more thoroughly I am forced to clarify my thinking and develop my own positions. This is definitely good exercise for my brain and my social and intellectual development building stamina, strength, flexibility and power.
- I have opened myself to the world in ways I never thought that I would. Increased and more varied reading has prompted me to write more, to reach a growing audience, to explore areas of interest which extend well beyond what I thought I knew. My work is intentionally visible and public. That fact surprises me even now.
- Twitter allows me to distribute my work more widely. I blog here on my personal space, I use Medium for other posts, I’ve become a publisher and editor and I tweet (@edifiedlistener). I specifically use Twitter to share my content and to boost writing and perspectives I consider valuable. These actions go hand in hand for me. Without the contributions of others, I would not be out here engaging.
- I’ve learned to have more fun. It took me some time, but I’ve developed my use of humor in under 140 characters. I chat more back and forth with friends, have begun to incorporate the occasional GIF, and find myself literally laughing out loud while scrolling through my feed.
- My use of Twitter is still quite primitive relative to others. For me there is just the platform. I don’t use an add-on organizer like Hootsuite or Tweetdeck yet. I have 1 or 2 lists which I don’t really use. I’m okay with that. Efficiency is not my point at this stage.
- As my follower count has climbed, the currency of established significant relationships on the platform has also increased. Meeting more & new folks can be invigorating and potentially distracting. Maintaining significant relationships requires a special effort and, in a fast-paced forum such as Twitter, a certain degree of vigilance. Making wise choices about whom you engage and recognizing how they affect your energy becomes more important.
- My connections on Twitter have opened doors I didn’t even know existed. Thanks to @EdSpeakersCo I had the opportunity to travel to Denver for ISTE 2016 to address affiliate conference organizers in a keynote smackdown. Conversations with fellow independent school bloggers led to an accepted workshop proposal for the National Association of Independent Schools (NAIS) People of Color Conference to be held in December 2016. In this respect, Twitter has done more for my professional and career development than Linked In ever could.
This list is longer than I anticipated. As much as I aim to resist the trap of jumping on a particular branding bandwagon, it is not lost on me that with this post and others I have written specific to this single platform, I am fueling the corporate machinery that keeps it all going. This post ends up as a wonderful display of brand loyalty and customer enthusiasm; a textbook testimonial. I want to acknowledge that and my conflictedness over it.
Rather than offer advice, I prefer to share my experiences (overwhelmingly positive to date) and leave it to you to determine what this platform might have in store for you. I am writing this after 3 years of fairly steady engagement. I feel like my growth by all measures here has been organic and manageable. I’ve had time to adjust and expand my parameters of engagement. And that has felt healthy. Which is saying a lot considering that we’re talking about social media.
Come for the intellectual buffet, stay for the kittens: